by | Nov 6, 2023 | DESIGNING
When choosing a type of logo to create your brand identity at a logo design agency, there are many styles to consider. The chosen logo style should seamlessly align with your brand personality and objectives, ensuring that it resonates well with your audience and effectively communicates your brand’s ethos and values. At our logo design agency, we specialize in crafting logos that perfectly embody your brand’s unique essence and help achieve your goals.
A wordmark or logotype logo consists solely of the company name rendered in a unique font and style. This logo type depends on typography to make an impact.
Wordmark logos instantly communicate name recognition since they prominently feature the business name. The focus is on stylizing the name in an eye-catching, branded way. Companies often use customized lettering to make their wordmark stand out.
Wordmark logos are versatile and scalable, able to be used at any size. Even on tiny spaces, the branded name remains identifiable. This makes them suitable for diverse branding needs.
Famous examples of effective wordmark logos include Sony, Coca-Cola, and IBM.
A lettermark logo features a brand’s initials in a creative, stylistic arrangement. The visual emphasis is solely on the letters rather than full name.
Lettermark logos are bold and distinctive. They allow established brands to achieve instant recognition through their monogrammed initials. Using just initials can also add an air of mystique.
Lettermark logos work best for companies who have already built strong name awareness. The initials act as a visual shorthand that customers can instantly identify. Think of brands like HBO, CNN, and ESPN who successfully use lettermark logos.
A pictorial mark logo uses an illustrative symbol or character to represent a brand instead of text. For example, the Apple logo depicts an apple with a bite taken out.
Pictorial logo marks are eye-catching because of their graphic visual impact. They also transcend language barriers, since symbols are recognizable to all cultures.
The downside is that pictorial marks can sometimes be limiting. Companies may outgrow an overly literal image that no longer represents their expanding mission. But when done right, pictorial logos capture customers’ attention while directly communicating what the brand represents.
An abstract logo mark relies on geometric shapes, lines, patterns, and other non-literal visuals to symbolically represent a brand.
Abstract marks are distinctive and thought-provoking. Simple yet stylistic shapes and symbols create an artistic, conceptual logo. Combining several shapes can result in a new symbolic meaning.
This ambiguity also allows customers to interpret meanings that resonate personally. Abstract marks flexibly convey ideas while allowing some mystery.
Some examples of abstract logo marks include Pepsi, Adidas, and Nike’s famous “swoosh” design.
A mascot logo features an illustrated cartoon character that embodies the brand personality. This character becomes the face of the company across branding and marketing materials.
Mascot logos have a friendly, approachable feel. They are especially common in food, retail, and service industries aiming to be relatable. Mascots also present fun storytelling opportunities.
However, poor execution can make mascot logos childish instead of friendly. And complex character illustrations may not be versatile across brand applications. When done right though, mascots like KFC’s Colonel or Pillsbury’s Doughboy capture fans’ hearts.
A combination logo merges both text and visuals together. This allows companies to balance the direct messaging of wordmarks with the aesthetic appeal of pictorial marks.
Combination logos feature graphic marks alongside logotypes. The graphics amplify the brand personality communicated through the text. Burger King, Doritos, and Lacoste all use iconic combination logos.
There is no universally superior type of logo. Consider your brand values, personality, goals, and target audience when selecting the logo style that best fits your needs.
Emblem logos feature a symbol or pictorial representation contained within a geometric shape like a circle, rectangle, or triangle. This creates a badge-like logo.
Emblem logo designs often have a traditional, official feel to them. Enclosing symbols within shapes in this way dates back centuries. Today, emblem logos convey heritage and expertise.
The geometric shapes and composition provide structure, allowing detail and flair within the emblem. Customizing the pictorial emblem and outer shape allows uniqueness while retaining familiarity.
Companies like Harley-Davidson, Starbucks, and MasterCard use customized emblem-style logos to make a formal yet approachable impression.
Dynamic logos can subtly change and adapt to different contexts. Motion, interactivity, or responsiveness allows dynamic logos to transform in response to outside factors.
For example, logos may change depending on:
- Time of day
- Weather
- Website activity
- Sound
- Location
This variability makes dynamic logos more intriguing and engaging. Motion especially helps them stand out in digital environments. Used judiciously, shifts and changes can emphasize different brand attributes.
Creating too much movement risks being distracting though. Dynamic logos work best for brands embracing flux, adaptability, and technology.
Letterform logos spotlight a single letter or small series of letters to visually represent a brand. This allows communicative meaning through letters beyond just spelling a name.
Creative associations give a single letterform logo thematic depth. For example, travel company JetBlue focuses on a blue “J” in their branding. Letterforms naturally align with initials but can represent any term.
Letterform logos have a minimalist look that keeps the focus on shape and color. But this also means they depend more on repetition and usage for recognition. Distinctive designs that creatively link to brand concepts are key.
by | Nov 4, 2023 | DESIGNING
INTRODUCTION
A logo is often the first impression a brand makes on consumers. An effective logo design is memorable, recognizable, and psychologically priming. When crafted intentionally, incorporating psychology principles into logo shapes, colors, fonts and composition can help create strong brand association and identity. Understanding the psychology of logo design provides a strategic advantage in branding and marketing.
Logos designed with psychology in mind engage consumers emotionally, communicate brand values clearly, and establish differentiation from competitors.
Whether you’re looking to create a new logo or redesign your existing brand logo, considering the psychology behind shapes, colors and typography will help you make informed design choices that connect with your target audience.
IMPORTANCE OF LOGO PSYCHOLOGY
Why Logo Psychology Matters
There are several key reasons why understanding and utilizing psychology is important for logo design:
- Logos influence consumer perception and buying decisions. According to studies, consumers primarily use emotions rather than logic when evaluating brands. Logos that elicit the right emotional response can positively influence purchasing behavior.
- Logos trigger emotional responses and associations. Certain colors, shapes, and fontstrigger specific emotional reactions. Leveraging those principles strategically can help form the desired perceptions about a brand in the minds of consumers.
- Effective logos create brand loyalty and recognition. Logos that appeal psychologically make strong imprints and foster familiarity. They prime consumers to choose the brand when making quick decisions.
- Logos differentiate brands and make them memorable. A logo that stands out visually while communicating brand identity through psychology helps differentiate from competitors and aide in memorability.
In today’s oversaturated market, making strategic branding decisions is key to connect with consumers and establish a distinctive brand identity. Understanding and applying psychology principles to logo design can provide a competitive edge.
PSYCHOLOGY OF LOGO COLORS
The Psychology of Logo Color
Color choice is one of the most impactful elements of logo design psychology. Different colors evoke different emotions and associations that can be strategically leveraged in a logo.
Some key considerations for psychology of logo colors:
- Choose colors that represent your brand personality and values
- Consider cultural meanings and symbolism of colors
- Look at competitor logo colors and your industry norms
- Limit to 2-3 colors for visual cohesion
- Use color pairing principles to create pleasing palettes
- Be consistent with colors across branding for recognition
| Color |
Psychological Associations |
| Red |
Excitement, Energy, Passion and Courage |
| Orange |
Cheerful, Friendly, Optimistic and Playful |
| Yellow |
Youthful, Energetic and Happiness |
| Green |
Growth, Nature, Balance and Harmony |
| Blue |
Trust, Serious, Security and Confidence |
| Purple |
Creativity, Fantasy, Royalty and Luxur |
| Pink |
Hope, Inspiration, Dreams and Childhood |
| Brown |
Rugged, Reliability, Honest and Natural |
| Black |
Efficiency, Power, Elegance and Luxury |
| Gray |
Classic, Mature, Modest and Neutral |
| White |
Youthful, Purity, Peace and Simplicity |
Leveraging the psychology of colors within your logo design can help elicit the right emotional response, communicate key brand traits, and ensure your logo aesthetically embodies your brand identity.
PSYCHOLOGY OF LOGO SHAPES
The Psychology of Logo Shapes
In addition to color, the shapes incorporated in a logo also carry psychological implications. Basic shapes have universal symbolic meanings that designers can strategically tap into.
Some tips for applying psychology of shapes in logo design:
- Consider your brand personality – playful, serious, elegant
- Use shapes that symbolically communicate your brand values
- Incorporate culturally relevant shapes if targeting specific demographics
- Blend geometric and organic shapes for contrast
- Leverage shape orientation – horizontal, vertical, diagonal
- Ensure cohesion between shapes to show connection
| Shape |
Psychological Meaning |
| Circle |
Community, unity, wholeness |
| Square |
Stability, structure, order |
| Triangle |
Energy, action, direction |
| Rectangle |
Professionalism, dependability |
| Curved lines |
Fluidity, flexibility, organic |
| Spiral |
Evolution, growth, expansion |
Strategic use of shapes, symbolic association leveraging psychology of logo shapes, and harmonious composition allows a logo to effectively communicate brand identity.
At Printwala, we understand the importance of psychology in creating impactful logo designs tailored to your brand and audience. Our skilled graphic designers can help apply insights from psychology research to design the perfect logo symbol and typography for your company that resonates with your consumers. Learn more about our logo design services here.
PSYCHOLOGY OF LOGO FONTS
The Psychology of Logo Fonts
For logos containing typography, the font style used also influences the psychology of the design. Fonts convey certain characteristics that allow designers to strategically communicate the essence of a brand.
Some key principles of font psychology in logo design:
- Serif vs sans serif – Serif more traditional, sans serif appears more modern
- Weight – Light seems friendly, bold feels powerful and solid
- Width – Wide feels playful, condensed seems more serious
- Style – Script is elegant, decorative is exotic, simple is minimalist
- Spacing – Tight kerning looks stable, loose kerning seems casual
Some examples of font styles and their psychological implications:
| Font |
Psychological Implications |
| Serif (Times New Roman) |
Traditional, formal, elegant |
| Sans Serif (Arial) |
Modern, minimalist, neutral |
| Script (Brush Script) |
Creative, expressive, organic |
| Display (Impact) |
Bold, eye-catching, vibrant |
Additionally, some tips for choosing typography with psychology in mind:
- Select fonts that represent your brand personality
- Consider literal meaning of the font names
- Be consistent with font family across branding
- Limit to 1-2 fonts for cohesion
- Ensure font reinforces logo symbolism
- Check readability at small sizes for versatility
Psychology of logo fonts is an important factor alongside color and shape for logotype logo designs. Selecting the right typography can help convey brand traits, differentiate from competitors, and appeal psychologically to your target audience.
CREATING AN EFFECTIVE LOGO
Designing a Logo with Psychology in Mind
When designing a new logo or rebranding, there are a few best practices to ensure you create an effective mark that appeals psychologically:
- Define your brand – Get clarity on your brand values, personality, mission to inform design choices
- Research competitors – See what’s common in your industry to strategically differentiate
- Know your audience – Understand your target demographics and psychographics
- Select meaningful shapes – Use shapes symbolically to reinforce brand identity
- Choose the right colors – Use color psychology to elicit desired emotions
- Pick appropriate fonts – Use typography that communicates your brand traits
- Focus on composition – Ensure visual hierarchy, alignment, and grouping
- Check scalability – Test legibility on both large and small applications
- Make it ownable – Combine distinct elements for originality and recognizability
Having a philosophy and psychology-driven approach makes a logo more than just an aesthetic design, but a strategically crafted brand asset.
BENEFITS OF UNDERSTANDING LOGO PSYCHOLOGY
Why Logo Psychology Matters for Your Brand
There are many advantages to leveraging psychology principles when designing your company logo:
- Connects with consumers emotionally – Triggers desired feelings and associations rather than just recognition
- Communicates brand values clearly – Strategic use of color, shape, and fonts conveys brand traits
- Differentiates from competitors – Establishes unique personality and positioning
- Boosts brand recognition and loyalty – Memorability and positive emotional connections
- Helps build strong, lasting brand identity – Consumer perceptions of brand closely tied to logo design
- Enhances trust and credibility – Consumers make assumptions about quality and legitimacy based on branding
- Increases brand consistency – Logo sets visual identity, style extended across branding assets
- Provides adaptability – Strong logos are flexible across mediums and applications
For new brands looking to connect with consumers and establish themselves, or existing brands hoping to reinvigorate their image, applying psychology to logo design can provide instant differentiation and emotional engagement.
FOCUS ON YOUR BRAND WITH PRINTWALA
Work with Printwala for Your Company’s Branding Needs
At Printwala, we are passionate about helping businesses like yours showcase their brand identity through strategic design services grounded in psychological principles.
Our expert graphic designers can help you:
- Bring psychology into your logo design – from color meanings to shape symbolism
- Design a visually impactful brand logo – optimized for scalability and adaptability
- Convey your brand personality – through informed design choices
- differentiates your company – within a competitive market
- Connect emotionally with your audience – through symbolic, culturally relevant design
We also offer a full range of branding solutions including:
- Stationery design
- Packaging design
- Marketing assets
- Website design
- Digital marketing
With decades of experience helping businesses strengthen their brand and engage consumers, get in touch with us at Printwala to start strategically leveraging psychology in your logo and branding. Claim a free brand strategy session with our experts to kickstart your brand identity.
FAQs – Psychology of logo design
What is color psychology and how does it impact logo design?
Color psychology refers to the emotional effects and meanings behind different colors. In logo design, color choices can influence consumer perception of a brand. Colors like blue or green can denote calm or nature, while red commands attention.
How does using psychology help create a strong brand identity?
Applying principles of psychology like color symbolism and shape meanings in logo design helps reinforce and communicate a brand’s identity. Strategic logo psychology establishes differentiation, boosts recognition, and forms an emotional connection.
What is shape psychology and how do basic shapes impact logos?
Shape psychology looks at the meanings behind geometric and organic shapes. Simple shapes like circles or triangles carry symbolic associations that designers can leverage to convey brand traits through logos.
Why is font psychology important for logo design?
Typography can communicate personality traits based on characteristics like serif vs sans serif, bold vs light, script vs display. Font psychology helps choose fonts that reinforce the desired brand image.
How can you apply psychology of color in logo design?
Limit palette, use colors that align with brand values through symbolic meanings, consider cultural associations, ensure pairing results in pleasing combos, and remain consistent across branding.
What are some tips for logo composition using psychology?
Gestalt principles like unity, hierarchy, and balance. Emphasize important elements, align shapes and type, use space intentionally. Cohesive visuals.
What are the benefits of an effective logo designed using psychology?
Increased brand recognition and loyalty, emotionally connects with consumers, clearly communicates brand identity, differentiation from competitors, adaptability across mediums.
What design elements should you focus on for logo psychology?
Color meanings, symbolic shapes, font characteristics, cultural associations, visual composition and grouping based on Gestalt theory.
CONCLUSION
Leveraging Psychology for an Impactful Logo Design
An effective logo is one of the most valuable brand assets for establishing identity and connecting with consumers. The strategic use of color, shape, typography and composition in your logo design can elicit specific emotional responses that shape perceptions of your brand.
By understanding core principles of psychology in logo design, you can make informed choices that resonate with your target audience on a deeper level. A logo that psychologically priming not only stands out amongst competitors, but also communicates the essence of what your brand represents.
The psychology behind logo design provides a framework for creating brands that people can instantly recognize and relate to. However, it does require an intentional design process considering your brand personality, target audience, industry context and visual identity goals.
If you’re looking to design a new powerful and memorable logo for your company, the team at Printwala can help. Our experienced graphic designers combine artistic talent with strategic knowledge of logo psychology principles. Get in touch today to get started crafting your brand logo.
Key Takeaways: Applying Psychology in Logo Design
- Leverage color meanings to elicit desired emotions
- Use shapes symbolically to convey brand values
- Choose fonts that communicate your personality
- Consider cultural associations and meanings
- Design for visual cohesion through color, shape, font
- Ensure compositions that highlight important elements
- Test versatility through scale variations
- Combine distinct elements for differentiation
- Create strategic designs informed by research
- Focus on eliciting the right emotional responses from consumers
- Remain consistent across branding touchpoints
- Convey the intangible essence of your brand through design
By keeping these tips in mind, you can craft a logo that makes an instant visual impact while also communicating the values, personality, and emotions central to your brand identity. A strategically designed logo primes consumers to perceive your brand exactly as you intend.
For professional assistance in turning logo design psychology principles into an impactful visual asset for your business, contact the experts at Printwala today.
by | Nov 3, 2023 | DESIGNING
Introduction
Logos are an integral part of any brand’s identity. An effective logo encapsulates a company’s values, personality and vision in a memorable symbolic format. However, as visual design trends evolve rapidly, it’s important for logos to be updated to reflect modern aesthetics. Some key characteristics of modern logo design include:
- Simplicity – Clean, symbolic shapes instead of complex literal representations
- Minimalism – Stripped down to just the essential elements
- Geometry – Strong geometric forms like circles, squares and triangles
- Clean lines – Smooth, sleek lines and typography
- Limited color palette – One or two bold colors
- Sans-serif fonts – Contemporary, simple font styles
Having a modern logo helps companies communicate the right message about their brand. It presents them as forward-thinking, innovative and professional. For small businesses and startups, affordable modern logo design is crucial for competing with larger companies with slick branding.
At Printwala, we specialize in crafting custom modern logo designs that uniquely capture our clients’ brand identities. With our innovative design process and deep expertise, we create logos that are simple yet bold, minimal yet visually striking.
Logos are like visual shortcuts that convey what your company is all about within seconds. Studies show it takes only 50 milliseconds for people to form an opinion about a logo and by extension the brand it represents.
That’s why we ensure the modern logos we design not only look sleek but also evoke the right emotional response from your target audience.
The power of a modern business logo is immense in shaping customer perceptions about a brand. It can establish your company as reliable, innovative, approachable or premium. A logo serves as the visual nucleus around which all other branding efforts revolve.
At Printwala, our in-house design team stays on top of the latest modern logo design trends and leverages those insights to craft logos that represent our clients’ brands in the best possible light. We believe the perfect logo should be simple yet impactful, current yet timeless.
Elements of Modern Logo Design
An effective modern logo design artfully balances various elements to create a visually appealing and meaningful brand image. Let’s examine some of the key ingredients of modern logo design in detail:
A. Simplicity
Minimalism is central to modern logo design. The goal is to pare down logos to their symbolic essence using:
- Simple shapes – Circles, squares, triangles rather than intricate illustrations
- Clean lines – Smooth lines and subtle curves rather than complex patterns
- Symbolic representations – Abstract emblems rather than literal translations
For example, the Apple logo is simply an apple shape made of a curved line. It evokes associations with education and innovation through this symbolic fruit rather than depicting a tech device.
Keeping logos clean and simple ensures they are versatile and memorable. Viewers can grasp the core idea immediately.
B. Minimalism
Modern logos shun superfluous decorative elements and rely on:
- Removal of excessive details
- Use of negative space
- Limited color palette – often just black and one highlight color
- Avoiding gradients, shadows and 3D effects
This minimalist aesthetic projects confidence and sophistication.
At Printwala, we add visual interest to minimalist logos through thoughtful use of line, shape, symmetry and scale rather than extraneous details.
C. Geometry
Geometric shapes lend an orderly, balanced look well-suited for modern logo design:
- Circles suggest community, fluidity, wholeness
- Squares represent stability, permanence, safety
- Triangles imply dynamism, movement, direction
Geometric logos also scale seamlessly as vector images, maintaining crisp lines at any size.
D. Clean Lines
Subtle curvature and smooth lines create logos that feel refined and polished. Characteristics include:
- Flowing lines and arcs rather than jagged edges
- Sleek typography with rounded letterforms
- Avoiding handwritten, distressed fonts
- Simple sans-serif fonts like Arial, Helvetica, Futura
Clean lines emit professionalism and precision.
E. Limited Color Palette
Modern logos limit colors to project boldness and focus:
- One or two colors
- Black and one accent color – vibrant hues like red, green, blue, yellow
- Monochromatic schemes
This makes logos stand out whether physical or digital. Limiting colors also aids affordability for practical application on branding collaterals.
F. Sans-Serif Fonts
Sans-serif font styles like Arial, Calibri, Futura and Gill Sans sport:
- Clean lines and shape
- Little ornamentation
- Modern, minimalist look
This aligns neatly with the pared down aesthetic of modern logo design. Sans-serif logos feel current versus logos using older serif fonts like Times New Roman.
When designing custom modern logos, the experienced designers at Printwala carefully incorporate these elements to create maximum visual impact. We believe simple yet smart design stands the test of time.
Benefits of a Modern Logo
An impactful modern logo design offers immense value for shaping brand perceptions and growth. Some key advantages include:
A. Contemporary Brand Positioning
A logo reflecting current aesthetics positions a company as:
- Forward-thinking – Aligns with latest trends
- Innovative – Embraces change and evolution
- Tech-savvy – Appears digitally native
This appeals strongly to youthful demographics.
Printwala helps companies take advantage of this through modern logo design that feels fresh and contemporary.
B. Distinctive and Memorable
Modern logos make brands stand out with:
- Unique stylistic touches – Original shapes, fonts, layouts
- Simplicity and minimalism – Stripped down, symbolic design
- Creativity – Clever negative space usage, hidden meanings
This boosts brand recognition and recall. Viewers remember these logos.
C. Flexibility Across Platforms
Vector-based modern logos easily:
- Scale across signage, merchandise, apparel
- Adapt for social media avatars and mobile apps
- Convert between print and digital usage
This seamless flexibility aids cohesive branding across mediums and contexts.
D. Timeless Design
Simple, geometric modern logos avoid:
- Trendy design gimmicks with short shelf-lives
- Stylistic elements that quickly appear dated
This gives logos longevity despite evolving trends.
E. Cohesive Brand Identity
Consistent modern logo use across touchpoints like:
- Stationery, packaging
- Website, mobile apps
- Signage, catalogs
- Advertising, swag
Reinforces brand recognition and trust through visual continuity everywhere.
Tips for Creating a Modern Logo
Follow these best practices for crafting captivating modern logo designs:
A. Research Brand Identity
- Analyze target demographics, brand personality, core values, company vision and mission
- Research direct/indirect competitors – What sets you apart?
This provides direction for the logo design process.
B. Brainstorm Concepts
- Sketch out multiple directions and ideas
- Refine most promising ideas iteratively
- Use design software to create digital mockups
- Review with stakeholders frequently for feedback
C. Use Vector Software
- Create logo visual assets using Illustrator, Sketch or similar vector-based design tools
- Export scalable SVG or EPS files
Vector formats allow lossless scaling and adaptation.
D. Size Testing
- View logo mockups at different scales – billboard vs business card
- Tweak as needed to ensure legibility of text and clarity of emblem
This ensures the logo works well at intended sizes.
E. Stakeholder Reviews
- Get regular feedback from team members, leadership and target audience
- Make revisions based on constructive feedback
Reviews prevent going down the wrong path.
F. Brand Guidelines
- Document guidelines for acceptable logo use cases, exclusion zones, color variations, improper usage etc.
- Educate internal and external parties for brand consistency
Guidelines maintain logo integrity across contexts.
The expert graphic designers at Printwala follow similar meticulous processes for crafting unique modern logos that become powerful visual representatives of our clients’ brands.
FAQs – Modern Logo Design Ideas
What is modern logo design?
Modern logo design incorporates minimalist elements like clean lines, basic shapes, limited colors, and sans-serif fonts to create logos with a contemporary look.
How can I get inspiration for modern logo design ideas?
Look at logos from modern brands and industries, geometric patterns in architecture/nature, modern art and sculpture for inspiration. Graphic design blogs and Pinterest also have great examples.
What makes an effective modern logo?
An effective modern logo is simple, memorable, versatile, aesthetically pleasing and conveys the brand essence through symbolic design.
What fonts work best for modern logos?
Sans-serif fonts like Helvetica, Futura, Arial or Gill Sans work well. Avoid decorative serif fonts.
What graphic design elements are used in modern logos?
Circles, squares, triangles, lines, custom abstract shapes. Avoid photography, gradients, drop shadows.
What makes a modern logo design beautiful?
Beauty in modern logo design stems from thoughtful use of space, color, symmetry, scale and weight to create visual balance.
Where can I get a modern logo designed professionally?
Hire a graphic designer who specializes in modern minimalist logo design. They can create a custom logo tailored to your brand.
Conclusion
An impactful modern logo serves as the cornerstone of a memorable brand identity. It encapsulates a company’s essence and ideals in an aesthetically pleasing symbolic format.
The hallmarks of effective modern logo design include:
- Simplicity – Clean shapes and lines
- Minimalism – Stripped down elements
- Geometric forms – Circles, squares and triangles
- Sleek typography – Smooth fonts
- Limited colors – One or two bold hues
- Scalability – Vector format flexibility
Together these attributes create logos that feel crisp, polished and contemporary.
The strategic benefits for brands include:
- Modern positioning – Aligns with current visual trends
- Distinctiveness – Stands out from competition
- Adaptability – Works across contexts and mediums
- Longevity – Avoids temporary style fads
- Cohesiveness – Consistent usage reinforces brand identity
That’s why at Printwala, we highly recommend modern logo design for any company undergoing a rebranding or launching new products. Our in-house team stays abreast of emerging styles and leverages that in crafting logos uniquely tailored for each client.
When creating a modern logo, always begin by:
- Defining the core brand identity – values, personality, audience
- Researching competitors – Evaluating differentiation opportunities
- Brainstorming creative directions – Explore diverse ideas
- Using vector design tools – Enable scaling without quality loss
- Testing legibility – Ensure clarity at all sizes
- Getting stakeholder feedback – Incorporate constructive input
- Establishing guidelines – Control usage consistency
If you need an affordable yet highly impactful modern logo designed for your company, feel free to get in touch with the expert team at Printwala. We’ve created logos for over 500 brands across industries. Our strategic design process and creativity will help your company put the best foot forward with a stellar modern logo.
by shantanu | Jul 6, 2019 | DESIGNING
Graphic designing is visual communication. The art of visual representation of ideas through images, symbols, shapes, text and colors.
Designs are all around us as we come across thousands of designs everyday e.g., an attention seeking logo, an impressive business card, a stunning brochure, an engrossing website all these are visual communications that convey messages.
Graphic designing is an art with a purpose to achieve certain objectives, with the use of images, symbols, logos, word art or even words, It is visual representation or communication. Almost every Company / Business uses these graphic design tools to either sell their products or services or create their own brand. Go ahead hire our experts & make your own brand.
If you are looking for one-stop-shop for Designing, printing and IT solutions. We are a company with a team of graphic designers, multiple printing options (offset/digital/screen) and developers who create top-quality products like Logo, Brochures, Catalogs, Leaflets/Flyers, Booklet Brochures, Corporate Identity (Visiting Cards, Letterhead and Envelopes) Invoice/Bill Book, Website etc. which are impossible to ignore.
Our ideas are uniquely designed for your brand which establish effective online and offline marketing. We will portray your product/services which will speak the essence of your brand. Your marketing material should look professional + creative and must meet international standards
Why Choose Printwala
Our techno creative team creates innovative ideas for your corporate brochure it can be single page multi-fold brochure, booklet brochure or catalog etc. Our designers work closely to get customized design and must be unique.
We are experienced and serving domestic and international clients
We provide editable source files (.cdr open file) + Print ready files with cutting and creasing marks (.cdr converted to curves file) + e-Brochure for email marketing and can upload on your existing website also used for whats app marketing (.pdf file). Our Graphic Designer team work closely to get customized design solutions.
How we work
Our online mode is fastest. Approx all jobs are done online with the help of email. You can submit all your raw data/content/images/logo through email, we will create initial page setup page wise for fixing the content and images and send it back for proofing through email. Once you revert back with reply content is perfectly placed then graphic designing takes place and now will fill the blank space artistically with innovative ideas and designs with your logo / brand colour combinations and send back again with mock-up for final proofing. This helps in saving a lot of time at the same time communication becomes very fast. The moment we receive a reply ok for printing we create master folder with open files, converted files, font files, e-brochure and send you finally for your further use. If you have something specific in mind please inform or discuss with us at the very beginning. Through this working patterns we have created stunning brochures, Logos etc.
Simply Hire our designer for your project, we will customize according to your needs
by shantanu | Jan 9, 2018 | DESIGNING
LOGO DESIGNING
Order
Logo Design Service at Printwala.com and get your Business Card, Letterhead and Envelope Designed for Free We have been designing logos since 1993 and during these 24 years we have designed numerous logos for various industries. It has been a very creative design journey from service to manufacturing, from FMCG to hospitality, from green energy to mining. Designing is a passion at Printwala.com. We know our creative logo designing work. Logo Design Package: 3 logo concepts depending on your product, service, industry, trend, target customer, brand positioning etc. You can additionally choose to buy our tagline services along with the logo design service. Taglines is always carved out from the mission, vision, brand image etc. It is one of the best way to convey your message to your customers that
logo Designing in Ahmedabad.
If you are looking for quality and creativity then Printwala.com is the best option for you. Every logo design process starts by pencil sketching to computer graphics to modifications as per your choice.
Logo Design Service
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by shantanu | Jan 9, 2018 | DESIGNING
Logo Design Package
Get the best Logo designed for the face of your company. Choose the best and creative logo designer. It is the first visual impression of a company. It should be original, simple, memorable, attention seeking, intelligent and interesting. A logo should represent favorable thoughts about the company. A logo can be a combination of various shapes, colors and typeface. Colors in a logo have meanings and emotions
similar with it. PRINTWALA puts best efforts to stand out for the Logo Design Ahmedabad. So that you can be sure that your logo is 100% unique and represents your business in a unique way. Get logo designers makes best logo design Ahmedabad. That can build your identity of organization. Its creation should consider the your company face.
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logo design Ahmedabad
A brand will be a mix of shapes, colors and type in a very meanings and emotions related to it. Read details of normal Package of PRINTWALA . You’ll be able to make certain that your brand is 100 percent Special and represents your business. For multi-cultural and MNC icons area . A simple brand will build associate identity of a company. It’s creation to take into account the culture of the corporate. We produce brand that’s fashionable none the less
stable and straight forward to recollect.
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