Logo Design is the pivotal point of any Brand Identity. It is more like the face of a company. We at Printwala is a team of BEST LOGO DESIGNERS and we design the most logical intricate details of logo graphics. The Logo must convey the words and feelings with a brand message. We understand the need for corporate communication and the desire to build a brand. We at Printwala know the clients inside out as well as their audience. We create a super relevant logo of the brand for their audience to maximize its effectiveness. Your COMPANY LOGO has the power to do it. Images speak louder than words, graphical representation transfers your brand information faster creating a lasting memorable impression. A logo is a visual reference to your brand, it is at the forefront of your business creating brand recognition. Today all business branding activities are planned and happen around the Company Logo or the Brand Logo, it’s that important. SHAPES, COLORS AND TYPES are the key factors of logo creation.

What is a Logo?
The word LOGO has been abbreviated from the word logotype. In Greek, the word Logo means a word and Type means a graphic mark.

CIRCULAR Shape LOGO

Circular shape logos tend to generate a positive response. Related to COMMUNITY, FRIENDSHIP, and LOVE. The Olympic logo is a prime example of this, coming together with different groups of people in one unity. Circle also shows perfection and quite attention-seeking.

OVAL Shape LOGO

Looking at the slite variation of a circle we have the oval shape, which can suggest STURDINESS, ENDURANCE, and STABILITY. Ford, KIA have their logos in an oval shape. We have noticed that many car companies utilities oval shape reason because it is sturdy and stable. There was a study back in 2015 out of Top 50 brand logos 20% used circle and oval as the main focus of their logo design because it shows a sense of togetherness, unity, love with perfection.

SQUARE and RECTANGLE Shape LOGO

The use of squares and rectangles in logo design trace the perception of POWER and STRENGTH so fitting when thinking of a sports brand because the consumer combines the emotion that they will achieve such things in their performance and their bodies. Lines find in a square, rectangle and triangles suggest professionalism, efficiency, and stability all appealing to the left part of the brain of an audience. They create the balance of practicality and when it is combined with the color red and blue they look perception of dynamic modernization. Financial logos such as banks and real estate agencies who utilized to a huge extent. Chase, HDFC are examples.

VERTICAL LINES Shape LOGO

Vertical lines impact the mind by creating a subconscious association with STRENGTH, MASCULINITY, and also ENERGY. The sound cloud logo is an example. Vertical lines represent moody sound. The color orange is a very energetic and positive color psychologically saying. The logo represents very high energy oriented.

HORIZONTAL LINES Shape LOGO

Horizontal lines tend to create CALMNESS, TRANQUILLITY they project the natural sense of BALANCE. It influences the audience when used in logo design. Horizontal lines can help your customer feel protected and centered. IBM is a great example.

ANGLE LINES Shape LOGO

Angle lines in the logo represent the feel of dynamic movements. Lines in this logo are slanted which gives the impression of motion and speed. addidas is an example.

CURVED LINES Shape LOGO

Curved lines has more feminine reactions suggesting HAPPINESS, GENEROSITY, and a sense of RHYTHM. Coca-Cola, Chanel, Nike are great examples.

We choose colors wisely because it describes a sophisticated image and evoke emotions.
● RED (Fire | Emotional) : Red color implies energy, aggression, and passion. Red color for your logo can make it feel more dynamic.
● Blue (Stability | Confidence) : Blue is one of the most used in corporate logos. It implies professionalism, sincerity. It is associated with
authority and success.
● Orange (Happiness | Credibility) : Orange implies innovation and modern thinking. It is youthful, creative, and enthusiastic.
● Yellow (Energetic | Fresh) : Yellow implies optimism, clarity, and warmth. Yellow is used to command the audience’s attention.
● Green (Trust | Calm) : Green conveys a serene, peacefulness and the idea of growth. It is used for such products as organic and vegetarian food.
● Pink (Warmth | Love)Pink is commonly used to vying for the attention of young females. Pink can be fun
● Purple (Royalty | Power) : Purple is the colour of royalty and luxury. It carries a sense of wisdom.
● Black (Bold | Serious) : Black is the absence of colour but black is professional and credible.
● Brown (Nature | Reliable | Strong)
● White is a combination of all colours. It is generally associated with cleanliness and purity.
● Multiple colours are commonly used for those companies which are offering a wide choice of products and services.

We design logos that matches your PRODUCT + INDUSTRY and are iconic. Logo Design can be branched in categories can say types of Logo
● Wordmark Logo : eg. are Google, VISA, Coca-Cola, Yahoo
● Pictoral Logo : eg. are Twitter, hp, apple
● Brandmark Logo : eg. are Mercedes, BMW
● Abstract Logo : eg. are Playboy, Pepsi, Nike
● Mascot Logo : eg. are KFC, Macdonalds, Kool-Aid Mascot works if the audience is younger kids, everybody likes to take selfie’s with mascots
● Lettermark Logo : IBM, CNN is made up of Initials
● Emblem Logo : Harley Davidson, Starbucks, Universities

The Mayans, and Greeks…all used it, mostly as a monogram or on their seals. Do you remember The Ashoka Pillar and the Four Lions facing four different directions? That’s old. In the 13th and 14th centuries, monograms transformed into trademarks. Traders, farmers, merchants, and goldsmiths used their trademarks for their businesses. By the 18th century, during the age of the Industrial Revolution, these seals were used as their Logo Design and branding became a very important aspect of every business. The industrial revolution saw the rise of products being manufactured on a mass scale, merchants & businessmen had to make their products unique, and with the advancement of technology, logo designing became more popular. The oldest logo still in use today dates back to 1366 AD for Stella Artois of Belgium. WOW.Its a very well-recognized beverage brand with a presence in over 80 countries. Stella Artois still uses the horn in its logo which beckoned travelers, In 1926 the Christmas star was added to its logo. The logo of Twinnings Tea is the oldest unaltered logo with capitalized fonts beneath a lion’s crest in continuous use for more than 227 years. Shell Oil logo was first used in 1904 and today the red and yellow-shaped logo is so distinct that it doesn’t use its name. Nike uses the “Nike swoosh” that’s minimal at its best. Canon’s first logo consisted of
a Buddhist Goddess of Mercy sitting on a lotus with her thousand hands surrounded by flames followed by its ‘Kwanon’ brand name and 1936 changed to Canon and further refined several times to what we see today. Coca-Cola had a black font, after a year it changed the font to a Spencerian script. Mercedes Benz incorporated the three-pointed-star logo in 1909 after two previous logos, in 1933 a circle was included.

Printwala is a Professional Logo Designing Company with a dedicated team of Logo Designers.
The design of a logo that we create is based on 5 key elements:
1. Logo should represent the company’s mission, vision and captures the meaning behind your product or service.
2. A company logo should be in line with your targeted market, gender-specific, age group, or geographical.
3. A logo can be a wordmark, initial, brandmark, or combination.
4. Fonts used in your logo should be clean, clear, readable, and crisp.
5. The colors in a logo should depend on the targeted market, product, services, and current trends.

1. Brainstorming
2. Sketching or sheet drawing.
3. Computer Graphic Designing.
4. Proofing and revisions.
5. Vector finalization

The research behind creating a logo has to be carved from your company’s mission and vision and transformed into brand value. It is imperative to have a clear and clinical logo that may evolve with time. It’s the visual identity of a company and the center of a complex identification system where everyone can correlate and use it in all corporate communications. A logo design should always be simple for the customer but complex for the designer, not the other way around.

Logo Design is the pivotal point of any Brand Identity. It is more like the face of a company. We at PRINTWALA is a team of BEST LOGO DESIGNERS and we design the most logical intricate details of logo graphics. The Logo must convey the words and feelings with a brand message. We understand the need for corporate communication and the desire to build a brand. We at PRINTWALA know the clients inside out as well as their audience. We create a super relevant logo of the brand for their audience to maximize its effectiveness. Your COMPANY LOGO has the power to do it. Images speak louder than words, graphical representation transfers your brand information faster creating a lasting memorable impression. A logo is a visual reference to your brand, it is at the forefront of your business creating brand recognition. Today all business branding activities are planned and happen around the Company Logo or the Brand Logo, it’s that important. SHAPES, COLORS, AND TYPES are the key factors of logo creation.

What is a Logo?
The word LOGO has been abbreviated from the word logotype. In Greek, the word Logo means
a word and Type means a graphic mark.

CIRCULAR Shape LOGO

Circular shape logos tend to generate a positive response. Related to COMMUNITY, FRIENDSHIP, and LOVE. The Olympic logo is a prime example of this, coming together with different groups of people in one unity. Circle also shows perfection and is quite attention-seeking.

OVAL Shape LOGO

Looking at the site variation of a circle we have an oval shape, which can
suggest STURDINESS, ENDURANCE, and STABILITY. Ford and KIA have their logos in an oval shape. We have noticed that many car companies utilize an oval shape reason because it is sturdy and stable. There was a study back in 2015 that out of the Top 50 brand logos, 20% used circles and ovals as the main focus of their logo design because it shows a sense of togetherness, unity, and love with perfection.

SQUARE and RECTANGLE Shape LOGO

The use of squares and rectangles in logo design traces the perception of POWER and STRENGTH so fitting when thinking of a sports brand because the
consumer combines the emotion that they will achieve such things in their performance and their bodies. Lines find in a square, rectangles, and triangles suggest professionalism, efficiency, and stability all appealing to the left part of the brain of an audience. They create a balance of practicality and when it is combined with the colors red and blue they look perception of dynamic modernization. Financial logos such as banks and real estate agencies who utilized to a huge extent. Chase and HDFC are examples.

VERTICAL LINES Shape LOGO

Vertical lines impact the mind by creating a subconscious association with STRENGTH, MASCULINITY, and also ENERGY. The sound cloud logo is an example. Vertical lines represent moody sounds. The color orange is a very energetic and positive color psychologically saying. The logo represents very high energy oriented.

HORIZONTAL LINES Shape LOGO

Horizontal lines tend to create CALMNESS, and TRANQUILLITY they project the natural sense of BALANCE. It influences the audience when used in logo design. Horizontal lines can help your customer feel protected and centered. IBM is a great example.

ANGLE LINES Shape LOGO

Angle lines in the logo represent the feel of dynamic movements. Lines in this logo are slanted which gives the impression of motion and speed. addidas is an example.

CURVED LINES Shape LOGO

Curved lines have more feminine reactions suggesting HAPPINESS, GENEROSITY, and a sense of RHYTHM. Coca-Cola, Chanel, and Nike are great examples.